Outside Magazine + LuvByrd = Awesome
Mike Keshian is trying to fill a niche with LuvByrd, an online dating site for people who like outdoor adventures. I figured if there could be a Farmersonly.com, why couldn't there be a dating site that focused on people with outdoor interests? he says. LuvByrd, currently only available in Colorado, lets you filter potential partners by their favorite activities and skill levels. If you only ski blue runs, you can find someone else who only skis blues. Alternatively, if you like to go on 100-mile bike rides, it ll help ensure you find someone who can keep up. I didn't want the site to be generic like most other [dating] sites, Keshian explains. I wanted to create something that when people met online, they would already have some common ground to build upon. We spoke with two users of the site to hear about their firsthand experiences trying to find love. Here's what they had to say:
Derek Salamanca: Lives in San Diego, but is looking to move to Colorado. There s something about a date where you get all sweaty or covered in mud mountain biking it cuts to the chase of who you are, he says. B. Berry: Lives in Colorado and declined to give her full name. We didn t actually connect romantically, but we stayed really good friends, she says. To be honest, in Colorado it s not hard to meet guys who like to camp or ski. But if you re in Houston or Ohio, or places where that s tougher, this site will be awesome for those people.
Currently, LuvByrd s user base is small (less than 1,000 users) and skews slightly more male than female, with the vast majority of members between the ages of 20 and 40. The site is free to everyone, but, Keshian says both an app and a freemium model are coming. If you re not in Colorado, you still can register for the site, but Keshian explains that the expectation is that you re going to connect in Colorado. As for a national rollout, that s coming, but Keshian wants to develop an app first and maybe expand to some other Western states before he opens it up to all 50. Full article: http://www.outsideonline.com/2013061/dating-site-people-who-get-sweaty-outside